Job Title: Senior CRM Executive (12-month FTC)

Salary: circa £38,000 per annum (depending upon skills and experience)

Location: Stoneleigh, Warwickshire with agile working

Working Hours: 35 hours per week

Contract Type: Fixed Term Contract for 12 months

Purpose of the role & how you will contribute:

As a Senior CRM Executive, you’ll be at the heart of transforming how we engage with our 45,000-strong membership base, helping to shape the NFU’s future digital journey. You will play a pivotal role in ensuring we deliver exceptional digital experiences for our members while helping us harness the power of data and insight, automated and personalised email campaigns and quality assurance processes. With a focus on transitioning to DotDigital, you will be pivotal in helping the organisation fully unlock the potential of a marketing automation tool, driving forward the organisation’s passion to deliver a seamless member experience, ensuring our audience feels valued and connected.

Please note within the NFU this role will be known as Digital Engagement and Marketing Adviser

What you’ll bring:

You’ll be a creative and dynamic communications or marketing professional, with proven experience in CRM management and a strong focus on data insights and delivering personalised campaigns. You’ll have hands-on experience of Dotdigital as a marketing automation tool alongside a passion for member experience.

With a finger on the pulse of emerging trends and technologies, you will contribute to the development of our digital roadmap, ensuring alignment with the NFU's priorities and values. You’ll have a keen eye for creative design and be clued up on email accessibility. You’ll be a natural collaborator and influencer, working with teams across the business to define and deliver an outstanding digital user experience.

Why choose us?

Join us and you’ll find an organisation that encourages and enables you to achieve your full potential. In return you will be rewarded with a full range of benefits including:

• Generous holiday allowance (starting at 25 days a year pro rata + Bank Holidays, rising to 30 days pro rata with length of service), plus 1 annual Christmas company day
• Option to buy and sell up to 5 days annual leave
• Company funded health Cashplan
• Enhanced maternity, paternity and shared parental leave
• Performance-related pay
• Competitive Pension and Life assurance
• Access to interest-free loans for cars, bikes, season tickets and driving lessons
• Employee Assistance program to help you deal with life’s challenges
• Discounts on new a range of vehicles, holiday rentals, wellbeing and lifestyle and many more
• Attractive, modern office, with on-site restaurant and free parking

Who we are

The National Farmers’ Union (NFU) is the biggest farming organisation in the UK. We're proud to make a difference for all our members, by shaping attitudes towards British farming and leading the charge on a range of major issues, from climate change and food standards to rural crime and broadband rollout.

Every day, we're the voice of over 45,000 British farmers and growers who produce food, making sure their concerns are heard at the heart of government both online and locally. This means developing strong relationships with everyone from NFU colleagues to government ministers. So, as well as having a high profile in both the media and Westminster, we work with and support local members through a network of regional and county offices across England and Wales.

Join us

We’re committed to recruiting a diverse and highly-talented workforce. We’ll support you by providing you with extensive learning and development opportunities and build a career that balances your professional ambitions with your personal commitments including discussions around agile and flexible work options.

We encourage you to apply as soon as possible. If we decide we've found the right person for the role, we reserve the right to withdraw this advert and close applications before the closing date.

REF-216 928