Business Development Executive

Posted 02/07/2024 by SigEurope UK

Birmingham, West Midlands (County)

Job Title: Business Development Manager – B2B Field Sales

Location: Field-based within an agreed territory, with occasional visits to the Watford Office or London.

Various territories available within:
Greater London and the Home Counties, Birmingham and Manchester.

Hours: Monday to Friday, 40 hours per week.

Salary: Competitive base salary with On-Target Earnings (OTE). 

Contract: Fixed-term contract, initially for a period of 3 months.

There is potential for this role to be extended beyond the initial term or converted into a permanent position (subject to business needs, mutual agreement and satisfactory performance during the initial contract period).

Job Summary

The Business Development Executive(s) will be responsible for generating new business opportunities, securing sales and building relationships with B2B decision-makers on behalf of our technology client. This field-based role involves actively engaging with potential customers to sell our client’s innovative solutions. The successful candidate will have a proactive approach to sales, aiming to meet and exceed sales targets while fostering strong, long-lasting customer relationships.

Role Responsibilities

Client Acquisition: Identify and engage with potential B2B customers to generate new business opportunities.

Relationship Building: Develop and maintain strong relationships with key decision-makers to promote our client’s technology solutions.

Sales Strategy Execution: Implement effective sales strategies to achieve and exceed sales targets.

Market Research: Conduct market research to identify trends, opportunities, and competitive landscape to inform sales strategies.

Proposal Development: Prepare and present compelling business proposals tailored to client needs.

Sales Performance Monitoring: Track and report on sales performance, providing insights and recommendations for improvement.

Collaboration: Work closely with internal teams to ensure seamless execution of sales initiatives.

Feedback Integration: Gather client feedback to continually improve products and services.

Continuous Improvement: Identify and implement process improvements to enhance business development efforts.

Product Knowledge: Maintain up-to-date knowledge of our client’s technology products and solutions.

Territory Management: Effectively manage a designated sales territory to maximise coverage and sales opportunities.

Objection Handling: Develop and utilise strong objection handling skills to address and overcome potential customer concerns and objections.

Sales Drive and Ambition: Demonstrate a high level of sales drive and ambition, consistently pursuing new business opportunities and striving to exceed sales targets.

Cross-Functional Collaboration: Collaborate with internal and external stakeholders to support business development goals and ensure alignment with overall business objectives.


  • Enthusiasm for embracing SIG’s company values: Excellence, Innovation, Integrity, Sustainability, Inclusivity and Collaboration. 
  • Proven experience in B2B field sales, with a strong track record of achieving and exceeding sales targets.
  • Excellent relationship-building skills with the ability to engage with senior decision-makers.
  • Strong analytical skills to interpret market trends and sales data.
  • Excellent communication skills, both verbal and written.
  • Strong problem-solving skills and ability to address issues promptly and effectively.
  • Ability to adapt to changing market conditions and client needs.
  • Experience in presenting to clients.
  • Proficiency in using CRM systems and other sales management tools.


Experience working with technology clients and a good understanding of technology products and solutions.

Knowledge of sales techniques and methodologies.

Strong networking abilities.

A customer-centric approach to sales.

Commitment to continuous learning and professional development.

What we offer in return

  • Attractive Compensation: Earn a competitive salary with On-Target Earnings (OTE) of up to £65,000 per annum.
  • Fully Covered Expenses: All travel, mileage, and other expenses are fully covered, allowing you to focus on building relationships and closing deals without financial worry.
  • Generous Time Off: Receive 25 days of annual leave plus 8 bank holidays.
  • Cool Tech Gear: Get equipped with the latest tablet and mobile, ensuring you’re always connected and ready to impress.
  • Retirement Planning: Enrol in the NOW Pension scheme to secure your future.
  • Supportive Work Environment: Utilise our Employee Assistance Programme for personal and professional support.
  • Financial Security: Enjoy peace of mind with life assurance coverage.
  • Wellbeing Perks: Take advantage of a monthly wellbeing allowance through Heka, offering a variety of wellness products and services, including gym memberships.

D&I Statement
At Service Innovation Group (SIG), we strive to create an environment of Diversity, Inclusion & Belonging where every voice is heard and valued. Our Great Place to Work accreditation as best employer of the year for women, reflects our dedication to an inclusive culture. As a carbon-neutral and a living wage employer, we're dedicated to creating a vibrant workplace. Join our dynamic, inclusive environment where your unique contributions drive our success!

Why Work for SIG?

For over 40 years, Service Innovation Group has provided best in class field marketing solutions for some of the World’s biggest brands.  With 500 employees in the UK and 40,000 across Europe, we are Europe’s number one outsourced people management and consultancy agency.

Supported by the very latest, tailor made, inhouse technology, we deliver bespoke field solutions for our clients which include retailer merchandising, sales, POS implementation, audits, data collection, mystery shopping, and tech installation.

We are proud to be a carbon neutral business and work closely with carbon neutral Britain to support conservation projects to offset our emissions each year.  We are also proud to be verified and accredited by the Safe Contractor.
Your journey with us begins with great relationships built by our people - that’s why our employee partnership average is 7 years, something we are immensely proud of. 

At SIG we don’t just look after our customers we look after each other.  We understand the need to support each other in a busy workplace, and we do our utmost to support the health and wellbeing of all our employees.  Our people are our business and we put our people first, above all else.

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